NEWS RELEASE
FOR IMMEDIATE RELEASE
Date: October 13, 2023
CONTACT: Ray Artigue 602-540-8595
Desert Ford Dealers to Become Official Automotive Partner of the Arizona Soccer Association’s State Cup and Presidents Cup
PHOENIX- (October 13, 2023) The Arizona Soccer Association (ASA) announced that the Desert Ford Dealers have become the exclusive automotive and dealership partner of the 2024 Arizona State Cup and Presidents Cup tournaments, which take place next spring.
The partnership is an excellent alignment of both entities in that it allows them to realize their mutual goal to foster the mental, physical, and emotional growth of Arizona’s youth through the game of soccer.
As the exclusive automotive partner, Desert Ford Dealers will join ASA in elevating this season’s State Cup and Presidents Cup events. Not only will the Desert Ford dealers present a dynamic display of vehicles on site, but they will also be filling the bed of a Ford F-150 truck with soccer balls during the tournaments. The person who correctly guesses the number of balls will win them for their favorite ASA soccer team.
“Arizona Soccer Association is honored to be partnering with the Desert Ford Dealers,” said CEO Jonathan Berzins. “Because we share the same vision of giving back and supporting the community, it is a natural association. This partnership will create several opportunities for ASA members and their families, and we are truly excited to be ‘Driven by Desert Ford Dealers.’”
“Ford has a long history of giving back to the communities they serve, and Desert Ford Dealers are proud to partner with Arizona Soccer Association to do just that, give back,” said Mark Witthar, Chairman of the Desert Ford Dealers Association. “Our commitment to the local Arizona communities is vital to growth and development, especially to our youth, which is why partnerships like these make perfect sense to our brand.”
About Arizona State Cup and Presidents Cup:
Arizona State Cup and Presidents Cup are two of most anticipated events of the season taking place in April. These two events are a part of the USYS National Championship Series and USYS Presidents Cup with the winners of each competition advancing to regional play. Advancing teams will then get the chance to represent Arizona and compete in regionals for a chance to advance to the national championships and represent the Far West region. More information on this year’s events will be released in the coming months.
About Desert Ford Dealers:
Ford Motor Company (NYSE: F) is a global company based in Dearborn, Michigan, committed to helping build a better world, where every person is free to move and pursue their dreams. The company’s Ford+ plan for growth and value creation combines existing strengths, new capabilities, and always-on relationships with customers to enrich experiences for customers and deepen their loyalty. Ford develops and delivers innovative, must-have Ford trucks, sport utility vehicles, commercial vans and cars and Lincoln luxury vehicles, along with connected services. The company does that through three customer-centered business segments: Ford Blue, engineering iconic gas-powered and hybrid vehicles; Ford Model e, inventing breakthrough EVs along with embedded software that defines exceptional digital experiences for all customers; and Ford Pro, helping commercial customers transform and expand their businesses with vehicles and services tailored to their needs. Additionally, Ford is pursuing mobility solutions through Ford Next, and provides financial services through Ford Motor Credit Company. Ford employs about 177,000 people worldwide. More information about the company and its products and services is available at corporate.ford.com.
About Arizona Soccer Association:
The Arizona Soccer Association (ASA) is a 501c (3) public benefit corporation and is an official youth soccer association of the United States Soccer Federation and US Youth Soccer. The organization provides rewarding recreational and competitive opportunities for players of all ages, genders, and skill levels. For more information about ASA, visit www.azsoccerassociation.org